Relive the highlights of Leaders In Marketing: Redefining the Marketing Landscape with Alexey Bokov, Holly Patrick, and Leuuba Chopra in the photo gallery. Download and share your favorites, and don't miss the next event!
In this session, senior marketing leaders from Visa, Meta, and Google discussed how technology is transforming marketing, exploring the balance between data and creativity, the integration of brand and commerce, and the importance of keeping human connection at the heart of innovation.
Alexey Bokov
VP, Brand, Product, Content and Experience
Alexey Bokov is Vice President of Brand Product, Content and Experience at Visa Europe, leading the integration of product, brand, and content strategies across the region. With over 20 years in brand building and marketing, including more than a decade at Red Bull, he brings deep expertise in content, technology, and consumer experience. His current focus is on the evolution of AI, moving from AI as a tool to AI as a service.
Holly Patrick
Marketing Manager UK
Holly Patrick leads marketing across the UK for Meta, crafting campaigns that blend culture, creativity, and data. She specializes in positioning products in culturally relevant ways to drive scale and loyalty. Holly bridges insight with storytelling to strengthen connections between brands and its audiences.
Leuuba Chopra
Regional Marketing Manager
Leuuba Chopra leads media marketing initiatives for Gemini and Chrome across EMEA at Google. With deep expertise in brand storytelling and digital strategy, she develops campaigns that amplify product reach and resonate with diverse audiences throughout the region.
Simon shares how working with generative AI and agentic systems in retail is reshaping product craft, decision-making, and the designer’s role in shaping the future.
Join us for a conversation with Katie Meyer, Lead Designer at Scotiabank, as she shares how designers can drive meaningful impact inside large organizations, even when access to new AI tools is limited.
Join us for a conversation with Theo Richardson, Staff Product Designer, AI at Dropbox, as he explores how agentic coding tools are redefining what product design can be and why we’re all builders now.
Join us for an evening with Gabe Lekorenos, Senior Client Partner at Strava, as he explores how brands can create partnerships that customers genuinely care about.
Join us for a forward-looking conversation with product leaders exploring how enterprise financial platforms are evolving to deliver fintech-level speed, intelligence, and trust at global scale.
6:00 PM
-
8:00 PM EDT
136 Crosby St, 4th Floor, New York City, NY
$45
Discussion Topics:
Beyond Real-Time: Intelligent, Automated Payments
Integrating AI Where Work Already Happens
Modernizing Financial Infrastructure Through Tokenization
Join us for an evening with Andrii Olefirenko, Senior Software Engineer at Meta, as he explores what it truly takes to move AI from prototype to production.
Alec pulls back the curtain on how AI tools are used day-to-day to streamline production and unlock new creative capacity, without compromising quality.
PerfectTed’s growth didn’t happen by accident. From day one, the team embraced a brand-first mentality, an earn-first mindset, and community-led storytelling to build momentum without relying solely on paid channels.
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